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    New Webinar: The Relevance Advantage

    January 08, 2015

    Check out our January 2015 interview with Phil Styrlund, author of Relevance: Matter More. You'll hear:

    • why relevance in sales is more important than intelligence--or even what you're selling
    • Phil's simple framework for being relevant and having a successful business conversation
    • how Boardroom Insiders provides a shortcut to relevance

     

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    Sharon Gillenwater

    About the Author

    Sharon Gillenwater

    Sharon Gillenwater is the founder and editor-in-chief of Boardroom Insiders, which maintains an extensive database of the most in-depth executive profiles on the market, from Fortune 500 companies to independent non-profits, to help sales and marketing professionals build deeper relationships and close more deals with clients. Gillenwater is a long-time marketing consultant with expertise in marketing strategy, account-based marketing, and CXO engagement programs.